Schedule of Events

Schedule of Events

We have a great weekend lined up! Check out the schedule below to see what's in store. Early bird registration ends March 12.

10:00 a.m. - 12:30 p.m.: COLE Fellow Alumni Reunion

Kirby Reading Room
Gather with twelve classes of former COLE fellows for a morning of fellowship. Reconnect with your classmates and hear from Professor Joe LeBoeuf, COLE Executive Director Sanyin Siang, Professor Sim Sitkin, current students, and a special guest speaker. Invitation only.

2:00-3:30 p.m.: Social and Environmental Impact at Fuqua (pre-reunion activity)

Working in the field of social or environmental impact? Interested in learning more about how you can be involved at Fuqua? The Net Impact Club, the Center for the Advancement of Social Entrepreneurship (CASE), and the Center for Energy, Development and the Global Environment (EDGE) welcome you to a session featuring Fuqua's own Cathy Clark, Erin Worsham, Katie Kross, Dan Vermeer, and current students who will discuss what's happening in the field of social and environmental impact on campus. Then reconnect with classmates who are working in the space. Coffee and refreshments provided.

3:30-6:00 p.m.: Check-in/Walk-in Registration

Fox Center
Check in early and take a stroll through Fuqua's facilities, including the Fox Student Center (which opened in 2002) and Breeden Hall (which opened in 2008), and the amazing new Ford Library.

4:00 - 5:30 p.m.: "Shaping the Future - Leadership Skills for the 21st Century" with Rick Voirin

The world is becoming increasingly complex. How do leaders lead amid this unrelenting, discontinuous change? Rick Voirin of Fuqua's Advanced Management Program will share his insights to these questions from his 25 years of experience in the field of organizational and leadership development.

7:00 - 10:00 p.m.: Reunion Kick-off Reception

Nasher Museum of Art
Relive old times or blaze a new trail in your Fuqua experience as you connect with classmates, friends, and fellow alumni. Stroll the galleries of Duke's Nasher Museum of Art and enjoy heavy hors d'oeuvres and beverages throughout the evening. On tap, we will feature beer from Fullsteam, a Durham production brewery, owned and operated by Fuqua alumnus Sean Lilly Wilson MBA ’00.This event is casual and open to the whole family.

7:30 a.m. - 1:00 p.m.: Golf Outing

Duke University Golf Course, Washington Duke Inn
Challenge your classmates to a fun outing on the links—the level of competitiveness is up to you! The beautiful 18-hole championship Duke University Golf Course is the only Robert Trent Jones-designed course in the region. Pre-registration required.

9:30-10:45 a.m.: Continental Breakfast

Fox Center Atrium
Late night celebrating with friends? We will have coffee and light refreshments for you as you arrive at Fuqua.

10:00 a.m. - 12:00 p.m.: Family Fun Day

Fox Center Atrium (rain location - Faculty Hall)
With crafts, inflatables, face painting, balloon art, and more, Family Fun Day is the place to be for small children (or children at heart).

11:00 a.m. - 12:00 p.m.: State of the School with Dean Bill Boulding

Geneen Auditorium
We will applaud the volunteers who worked so hard to make reunion possible and update you on which classes are leading in participation and dollars raised for the Fuqua Annual Fund. Dean Bill Boulding will give an update on the state of the school and answer questions from alumni.

11:45 a.m. - 1:00 p.m.: BBQ Lunch & Bluegrass

Fox Center
Enjoy two of North Carolina's finest offerings-barbeque and bluegrass-as you reconnect with old friends. Bring your camera—the Duke Blue Devil might even make an appearance.

1:15-2:15 p.m.: Featured Speaker

Geneen Auditorium
Speaker name and details to be announced soon. Stay tuned!

2:30-3:30 p.m.: Academic Sessions

Your walk down memory lane would not be complete without a journey back to the classroom. Two of Fuqua's top faculty members will share their latest research and how you can apply their findings in your career.

  • "When Do Performance Measures Matter Most?"
    Shane Dikolli, Associate Dean, Faculty Engagement and Associate Professor of the Practice (Accounting)
    Hear highlights from a number of recent research studies conducted by Fuqua faculty that demonstrate the importance of performance measures and when they matter most in business contexts. For example, you will learn about how performance measures matter in a variety of uncertain contexts, such as:
    • evaluating CEOs, 
    • choosing the name of a startup, or
    • choosing which business schools are best for recruiting employees.
  • "Challenges in Managing Social Media and Marketing Analytics for ROI"
    Christine Moorman, T. Austin Finch, Sr. Professor of Business Administration (Marketing)
    Many companies are spending a growing percentage of their marketing budgets on social media and marketing analytics on the promise that these investments will help them succeed in a marketplace witnessing an explosion of information and increasing customer co-creation of firm value. In this session, Professor Moorman will share findings from The CMO Survey that document an array of challenges companies face maximizing the contributions of these investments to their bottom lines. These include integrating social media with the firm's marketing strategy, hiring for marketing analytics, and developing effective metrics for evaluating the impact of social media and marketing analytics. Trends in how companies are and are not managing these innovations effectively will be discussed as will additional insights gleaned from interviews Professor Moorman and her students have performed with marketing leaders on these important topics.

5:00 - 6:30 p.m.: Leadership Donor Reception

Ambassador Ballroom, Washington Duke Inn
Fuqua's Dean Bill Boulding will spend time with members of the Thomas F. Keller Leadership Donor Society and the Rex Adams Society at this invitation-only reception. We are grateful for the support of these generous individuals!

7:00- 10:00 p.m.: Class Cocktails and Dinners

Kick off an evening of fun with your classmates starting with cocktails and then a three-course meal. Some alumni will enjoy a catered dinner at Fuqua, while others will visit some of the best eateries in Durham, a city that's been named one of the foodie meccas of the South. 

7:00-10:00 p.m.: One-Year Reunion Celebration

Tyler's Taproom Speak Easy
Planned for our most recent graduates, this celebration will allow you to connect with fellow classmates and enjoy one of your favorite Durham spots, Tyler's Taproom. Enjoy pub food, wine, and some of the best beer offerings from Tyler's many taps!

9:00-11:00 a.m.: Farewell Brunch

Washington Duke Inn
Serving one of the best brunches in town, the Washington Duke Inn is a perennial favorite among alumni. It's one last chance to exchange contact information and bid farewell to your classmates!