Research Advantage

Lesie Marx


Fuqua students and alumni benefit from the "Research Advantage," Fuqua's dedication to hiring and developing faculty members who excel at teaching while maintaining rigorous research programs.  Because the Fuqua faculty constantly makes contributions through both theoretical and applied research, Fuqua courses are infused with up-to-the-minute research content relevant to a range of business situations.

Research Advantage videos

This series of brief videos features faculty members describing recent research projects and their direct applications to the business world.

Predictably Irrational videos

Duke Professor Dan Ariely's book Predictably Irrational spent months on both the New York Times and Wall Street Journal best-seller lists.  This video series features highlights of major topics of each chapter. 

Research Advantage web links: HSM  and Strategy