Weathering the Global Economic Crisis



Ram Charan
Ram Charan

The global economic crisis has imposed an uncertainty that the world has never before experienced. It's an intimidating situation, but it can also be exciting—if you're prepared. Duke's Advanced Management Program (AMP) can help you navigate through the economic ups and downs.

This year, you'll learn first-hand about managing through economic uncertainty from an expert who literally wrote the book on the topic. Ram Charan, a Duke AMP instructor, is a business strategy expert and author of a dozen books on leadership and business strategy, including the recently published Leadership in the Era of Economic Uncertainty.

Economic turbulence has arrived with a vengeance, and Charan believes that only companies that face it head-on will be left standing once the dust clears. During AMP, Charan will identify the essential priorities managers need to focus on now, and will offer clear guidelines for top executives and managers, including:

  • How to use ground intelligence to survive the storm and position your business to thrive in the aftermath. 
  • How to develop a better understanding of your customers. 
  • How to reevaluate your pricing strategy and capital expenditures.

Register for the upcoming Advanced Management Program, and you will learn how to survive and succeed in these tough economic times from Charan and other business leaders from around the world.

More About Ram Charan
A noted expert on business strategy, Charan has coached some of the world's most successful CEOs. For more than 35 years, he has worked behind the scenes at leading companies including GE, Bank of America, DuPont, Novartis, Dell, and Verizon. He is coauthor of Execution (listed as a Wall Street Journal best seller), and the author of What the CEO Wants You to Know (listed as one of Fortune's best business books). His latest book is Leadership in the Era of Economic Uncertainty.