Adding Value to Your Business

Business & Bagels is a free breakfast series hosted by Duke’s Executive Education, where Fuqua School of Business faculty members share their latest research with members of the community. The series addresses topics of interest to organizational leaders who are looking for new ideas to spark their problem-solving and innovation initiatives.

January 22: Can Incentives Drive Desired Behaviors?

On January 22, 2019, join us for our next Business & Bagels event with Duke’s Fuqua School of Business Economics Professor Ryan McDevitt as he shares his research on the impact incentives can have on your intended results, whether you are a policymaker or a business executive.

Increasing Incentive Program Success

Professor Ryan McDevitt
Professor Ryan McDevitt

Do incentives lead to our desired outcome? When what we hope to achieve serves the greater good, are incentives even necessary?

Whether health care or business, incentive programs have had mixed results. Some have been effective at reducing risks and generating positive ROIs, while others have been difficult to control because of a desire on the part of some providers (or business employees) to capture higher payments by "gaming the system", even though the intent of the incentive is to improve a situation for a large number of individuals. 

In this session, Professor McDevitt will demonstrate the challenges faced by policymakers, and share a framework that regulators can use to test alternate health care policies and outcomes, for both patients and payers. Correlating this to private industry, Professor McDevitt will discuss the challenges of establishing a sales force commission structure, and how a business can be impacted by the incentive plan it chooses.

 

Upcoming Business & Bagel Events:

Be sure to mark your calendars for the next programs in the Business & Bagels series:

April 17, 2019 – Jeremy Petranka, Cultures and Communication

June 12, 2019 – John Graham, CFO Survey Findings

Register for the upcoming Business & Bagels Event

Tuesday, January 22

7:30-9:00 a.m.

Research Triangle Park, NC

Contact Details

Duke University's Fuqua School of Business
100 Fuqua Drive
Durham, NC 27708-0120 USA
Tel +1.919.660.8011
Toll Free +1.800.372.3932

Office Hours
Monday - Friday
8:30 a.m. - 5:00 p.m.

Previous Business & Bagels Program Topics

2018 Program Topics 

Topic Speaker
When Knowing Less Leads to Better Decisions Jack Soll, Associate Professor, Management and Organizations, Duke's Fuqua School of Business
Turning Data into a Competitive Advantage Jeremy Petranka, Assistant Dean of MMS and MQM Programs, and Professor, Business Economics, Duke's Fuqua School of Business
The Impact of Brands on Relationships Gavan Fitzsimons, Marketing and Psychology Professor, Duke's Fuqua School of Business

 

2017 Program Topics

Topic Speaker
Can Analytics Improve Your Decisions? Peng Sun, Professor, Decision Sciences, Duke’s Fuqua School of Business
Policy Solutions for Health Innovation (Washington, DC) Mark McClellan, Director Duke-Margolis Center for Health Policy
Gregory Daniel, Deputy Director Duke-Margolis Center for Health Policy
Jeffrey Moe, Duke Global Health Institute
David Ridley, Professor and Faculty Director of the Health Sector Management Program at The Fuqua School of Business
New Leading Business Indicators Shane Dikolli, Professor and Associate Dean of Faculty Engagement, The Fuqua School of Business
Collaborative Team Success Edward Marshall, Adjunct Professor of Management at Duke University’s Fuqua School of Business and Founder and Managing Partner of The Marshall Group
How Do Consumers Make Decisions? Rick Larrick, Michael W. Krzyzewski University Professor in Leadership at Duke University's Fuqua School of Business
Happiness at Work Jordan Etkin, Assistant Professor of Marketing, The Fuqua School of Business

 

2016 Program Topics

Topic Speaker
Bond Market Biases Bill Mayew, Associate Professor of Accounting, The Fuqua School of Business
Corporate Innovation: Maintaining an Entrepreneurial Culture in Large Corporations Aaron Chatterji, Professor of Strategy, The Fuqua School of Business, and former senior economist with the White House Council of Economic Advisers
The Promises and Pitfalls of Health Care Consumerism Peter Ubel, Professor of , The Fuqua School of Business, Physician, and Behavioral Scientist
Forecasting Market Share in the US Pharmaceutical Market David Ridley, Professor and Faculty Director of the Health Sector Management Program at The Fuqua School of Business
Choice Architecture: Using Behavioral Insights to Improve Decisions Rick Larrick, Michael W. Krzyzewski University Professor in Leadership at Duke University's Fuqua School of Business.