Big Data

Fuqua Insights Podcast: Why Is Your Data Worth So Little?

Professor Ali Makhdoumi reveals why your friend's social media activity might be compromising your privacy, even when you share nothing at all

Every time your colleague shares their location data or a friend posts their workout routine, they're inadvertently exposing details about you–even if you've never agreed to share your data. This hidden web of data spillovers means companies can predict your preferences, behaviors, and personal information simply by… read more, View Full Transcript Tanner Morgan  0:00  Welcome to Duke Fuqua insights, a podcast where we explore faculty research and the actionable takeaways for business leaders at every level (music) Tanner Morgan  0:13  Whether we're scrolling, shopping or streaming, our data is constantly… read more