Saša Pekeč_Ratings and On-Demand Services_Duke University's Fuqua School of Business
Feb 01, 2024

Professor Saša Pekeč says rating users allows on-demand platforms to be more efficient

In some on-demand services, reviews go both ways. Take a ride-hailing platform: Users can rate drivers who provide an unsatisfactory service with less than five stars, and drivers can also give a lower rating to users who showed up late at the meeting point. “User ratings of goods and services have been fundamental to the... read more